Artificial intelligence is a hot topic across many industries, and business is no exception to the AI craze. The main concern for business owners is simple – how will AI affect my business? And will it replace our jobs?

While there are real concerns surrounding AI, and it’s natural to be wary of new technologies, businesses shouldn’t let distrust of AI stop them from exploring its potential. Let’s discuss the impact of AI on the local businesses that call Harlow Business Centre home.

Large-Scale Data Analysis and Visual Analysis

One of the main advantages of artificial intelligence from a business perspective is the ability to parse large quantities of data almost instantaneously. Instead of a human worker accessing a database of information, asking the right questions, and analysing based on their potentially biased perspective, AI can help first by turning these vast amounts of data into visualisations that can be understood by your whole team.

Instead of using AI as a replacement for human workers, this strategy helps your team advance faster without having to waste time on tasks that can be automated. The bottom line is still in the hands of your expert team, who can use their knowledge and savvy to make nuanced decisions much faster.

Complementing Content Creation

A more controversial use of AI in a business setting is AI-generated content. AI, at the end of the day, is not a replacement for a skilled writer or artist and will never know your company and industry as well as your marketing team or other human experts. It is not capable of emulating your business’ voice and tone without sounding stilted, and artificially generated images are notorious for poaching from

That being said, it can help with research and ideas. AI can suggest ideas for content based around a certain keyword, or even provide a first draft that can be carefully reviewed with human input. While this approach to artificial intelligence is certainly more contentious, it may be worth exploring depending on the nature of your business.

Artificial intelligence is ultimately a tool to be used. The significance it will have on your business depends on how you choose to implement it.